Lovege offers 100% plant-based products aimed at vegans, vegetarians, and anyone looking to diversify their diet with healthy plant-based products.
We designed the logo of the Lovege sub-brand and a series of packaging for pâtés and hummus. The packaging communicates the naturalness of the ingredients and attracts the attention of conscious customers. We created an organized layout that ensures good perception of key messages. We placed the graphic elements freely on a white background from a top-down perspective, fitting into the ecological aesthetic. The impact of the packaging was strengthened by a distinct, intense colour scheme.